The Workshop
Where the job you want gone actually goes.
Three crafts, one workshop: we build the tool, train your team, or map the way — and every job is shaped and priced for the business it's for. Tell Katalis what you need and she'll give you an honest estimate in the chat; the real quote comes from a person who's understood the job.
Builds
One recurring job, fixed properly — and it stays fixed.
A build starts from the job, not the technology. We ground it in your real prices, policies and voice — it answers from what's true about YOUR business and refuses to guess at what isn't. You approve everything it will say and do, it connects to the tools you already run, and it goes live doing that one job relentlessly — at 2am, mid-August, on Boxing Day.
The named packages — The Front Door, The Quote Machine, The Booking Keeper, The Inbox Eater, The Shopfront — are the shapes we build most; Bespoke is for the oddly-shaped job. Step by step: Anatomy of a Build.
The showroom: Ralf's, the dog groomer — a real build you can walk around.
Walk around it →An imaginary salon running entirely on the software we build: Ralf — the salon's own dog — answers the chat from the real price list, takes bookings against a live diary, and minds his manners on WhatsApp. The business is made up; every working part is exactly what a build delivers.
Prefer your proof in a straighter register? There are three showrooms: Hartwell, a fictional fabricator whose quote desk estimates real jobs from a published rate card, and Bramley & Co, a fictional accountancy practice whose front desk knows exactly when a question is really a partner conversation. Three registers, one pattern — that's the range.
A live diary they book against
Real availability, taken slots visibly gone, closed days closed — every booking lands in your actual calendar with the reminder already scheduled.
The same assistant, on WhatsApp
A build can sit behind your WhatsApp Business number — same brain, same diary, same manners. (Simulated on the demo; the capability is real.)
What one could look like
A fabrication shop's Quote Machine
A manufacturer quoting from drawings and a parts price list could voice-note the job on the drive back; a tidy quote in their format lands for approval, and the polite follow-ups go out on their own — so evenings stop being admin time.
What one could look like
A studio's brief-taker
A creative agency's Inbox Eater could meet every enquiry with the right scope questions — budget band, deadline, format — so the first human call starts halfway through the brief instead of at hello.
And the same build could carry —
Review chasing
a kind nudge after every groom, replies drafted in the salon's voice
Waiting-list auto-fill
a cancellation offers itself to the right dog automatically
Reminder texts
the day before, with a reschedule link instead of a no-show
Gift vouchers
bought, delivered and redeemed without touching the diary
Mid-groom photo updates
the before/after sent to the owner while they wait
Invoicing & payment links
the bill follows the booking, chased politely on its own
Quiet-slot handling
nervous-dog flags that steer bookings to the calm mornings
A monthly marketing plan
posts and blog drafts in Ralf's voice — the Watch, bolted on
A web app on their phone
installed from a texted link, no app store — Ralf living on the customer's home screen
Every one of these is a real capability — which ones YOUR build carries is exactly what the quote spells out.
Training
Your team, taught on their real work.
Generic AI courses teach the tool; we teach your work. A generic course produces people who understand ChatGPT and still write Monday's quotes by hand — a fitted session produces people who drafted Monday's actual quotes during the training and never went back.
The shape flexes with the team — headcount, what each role needs, and how deep to go. The full format: What a training day looks like.
Before
A short conversation about what your team actually does — the recurring emails, quotes, documents, questions — so the session is built from your material, not examples about imaginary marketing agencies.
At the keyboards
Hands-on, on real work: drafting your actual reply patterns, summarising your actual documents — with the honest boundaries taught alongside: what to double-check, what never to paste in, when the answer is “don't use AI for this”.
The leave-behind
The working patterns your team built, written down and reusable — theirs to keep and adapt, not a licence that expires. No certificates: certificates measure attendance, not capability.
A course could look like
A manufacturer — 12 people, office and floor
Office staff might go deep on quoting from spec sheets, supplier email triage and turning job notes into records worth searching. Floor leads get something shorter — quick capture habits that feed the office side without slowing the work.
Shape: a full day at keyboards, then a half-day follow-up once habits form.
A course could look like
A creative agency — 6 people, one studio
A studio's day might centre on pitch research, honest first-draft decks, image workflows that respect client rights, and drafting client comms in the studio's own voice — plus where NOT to use AI, which in creative work matters as much.
Shape: one intensive half-day, with the studio's working patterns documented.
A mock example — the course we’d run for the imaginary salon
A half-day at the keyboards
Running Ralf’s marketing with AI
For Sam + two groomers · built from the salon’s real week, not slides about someone else’s
The morning
- · This month’s posts, drafted in Ralf’s voice — from 3 photos
- · Before/after shots → captions that don’t sound like a robot
- · Answering Google reviews kindly, fast — the good AND the stinker
- · The blog: one genuinely useful post a month (matted coats, puppy first visits)
- · Working WITH the assistant: what Ralf-the-AI hands over, what humans keep
The honest boundaries
- · Client names & numbers NEVER go into free tools
- · Every price a post mentions gets checked against the real list
- · A complaint gets a human, not a template
- · If the AI sounds like an advert, delete it and say it plainer
Left behind: the working patterns, written down — theirs to keep.
The build (01) does the always-on work; the training teaches the humans the rest — same salon, same voice, one joined-up engagement. Yours would be built from YOUR week, whatever your trade.
Consultancy
The Plan: where AI pays in your business, ranked — and where it doesn't.
The diagnosis before any prescription: we examine the real business, not a questionnaire — your week, how enquiries actually arrive and leak, your website and public footprint, the tools you already pay for — and hand you a short, plain-English document you can act on with or without us. The whole process: What actually happens in a Consult.
A consult could surface
For that manufacturer
Quoting might rank first — hours a week, won or lost on speed. Supplier-email triage second. And the tempting shop-floor data project might land in “not yet”: real gain, but not before the first two pay for it.
A consult could surface
For that agency
Pitch research and client-update drafting might top the list, a CRM tidy-up might be flagged as a do-it-yourself win — and the AI-generated portfolio idea might get an honest “don't: your craft is the product.”
A mock example — flick through the Plan as the imaginary salon received it
the-plan — ralfs-wash-and-groom.pdf · 12 pages · mock example
Katalis. · The Plan
Cover
A Consult, delivered
The Plan.
Where AI genuinely pays in this business — ranked, costed, and honest about the rest.
Prepared for
Ralf’s Wash & Groom
Dog grooming (demo)
Prepared by
Katalis
meetkatalis.com
Document
KAT-2026-RLF-001 · v1.0
Scope
Operations, enquiries & marketing
KAT-2026-RLF-001 · v1.0 · worked example — the client is imaginary
1 / 13
Twelve pages of the actual thinking — findings costed in hours, every recommendation a developed concept, every “no” reasoned. This is the document a Consult buys.
Every job here is shaped and priced for the business it's for — so instead of a price list, you get an honest estimate from Katalis the moment you describe the job, and a firm quote from a person once we've understood it. Rather be watched over month to month? That's The Watch.